Attended by Britney, Stephanie, James, George, Paul, and Virginie.
The San Francisco Fashion and Merchants Alliance (SFFAMA) hosted the SF Prêt-à-Porter show last Thursday at Madrone Studios. Atelier Emmanuel — represented by Britney, Stephanie, Paul, James and George — styled the hair for the models.
The collections were an amalgamation of global fashion, technology, sophistication; the designers came from Ireland, the Middle East, South Africa, Thailand, China, Russia and the United States. Owen Geronimo, founder of the SFFAMA, asked us to match the fashions with a natural and simple look. Our team was tasked to create sophisticated pony tails for about 24 female models within one hour. We were pretty happy with the results and felt that they fit the variety of looks presented.
The test for us was the time limit within which we worked. Doing many styles in a short time frame is a skill in itself, even if the styling is simple. We look forward to doing shows which will allow us to show our creative chops, though!
It was great to be involved in a professional fashion show, and we appreciate SFFAMA's effort to bring San Francisco unto the global fashion scene. You can see more about the event by following the link to their website: Prêt-à-Porter SF.
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